We are excited to announce that we have been awarded the international advertising campaign for Jamie Oliver’s new book, Quick & Easy 5-Ingredient Food with Penguin Books following a competitive pitch process.
We are tasked with rolling out the creatives for the campaign across digital, out of home advertising and social media.
This is Jamie’s clearest, simplest, most easy-to-use cookbook yet, empowering readers to see the value in incredible combinations of just five ingredients to create utterly delicious meals. Each recipe uses tricks and techniques to deliver amazing food and Jamie believes this book will get more people cooking than ever before.
Jamie Oliver is the biggest selling non-fiction writer in the world and Penguin have been publishing his cookery books annually for almost two decades. Quick & Easy 5-Ingredient Food will mark their 20th book with Jamie.
Merle Bennett, Jamie Oliver Brand Manager at Penguin commented: “Kota have been brilliant to work with from the outset. They took the brief and ran with it and the finished results are going to look superb. They have been respectful of Jamie’s brand, pushed boundaries in the aesthetic of the creative and the campaign is going to be really unique and totally in-line with the book.”
James Piper, Creative Director at Kota, had this to say: “We are proud to have been chosen as the agency for the new campaign. It was great to meet Jamie, he is exactly the type of client we like to work with – we’re thrilled that our concepts impressed him and his team. They have had great success over the years and we plan to take this campaign to a new level across all digital platforms.”
Here’s Jamie and Ed sharing a moment on shoot day…